Hulu.com has revolutionized TV by giving people the ability to watch full length television shows for free. We’re always telling people to head over there if they missed an episode of their favorite TV show or want to catch up on a series. New shows are posted the morning after they premiere, virtually commercial free, and most past episodes are available too.
But like they say, things that seem to good to be true, usually are. At an Internet Week event this week, Jonathan Miller, News Corp.’s newly-installed chief digital officer, said he envisions a future where at least some (aka most) of the premium TV shows and movies on Hulu will be available by subscription only. In other words, you’re going to have to pay to watch TV online.
Of course, Miller has not even attended a Hulu board meeting yet so this is purely his own personal vision but he did add, “I don’t see why over time that [Hulu subscriptions] shouldn’t happen. I don’t think it’s on the agenda for Monday [but] it seems to me that over time that could be a logical thing.”
Considering Miller is in charge of coordinating the company’s efforts to find new ways to get consumers to pay for digital content generated by News Corp.’s properties (Fox Television, Fox News, 20th Century Fox films, The Wall Street Journal) what he thinks, is probably what will go.
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